And Now For A Word From Our Sponsor

Just kidding. We have no sponsor…or as we like to say, the gods are our sponsor.

But seriously, watch this simple yet brilliant comercial for a Brazilian fruit drink company. It’s another example of how stop-action animation has become easier than ever before! As a sometimes-animator I have been planning to make a stop-action film for years, now that one can use digital photography and actually make sure everything is going smoothly during the filming….back in the “olden days”, i.e. ten years ago, we had to shoot a whole roll of film and then wait until it came back from the lab to make sure we’d even shot the thing right…..

Anyway this commercial is like I said simple, beautiful, and driven by the kind of spare electronic cumbia beats that are currently bumping throughout Latin America. Enjoy.

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